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Employing a Digital Workforce: How can you retain your team?

Heard the buzz around retaining a digital workforce? No matter what industry you’re in, embracing Digital Transformation is an inevitability for your team; and the sooner you tune into your digital workforce’s needs, the sooner you can take hold of the many benefits the digital world can offer you.

Why is the digital workforce so important to your business’s future? 

Now one of the biggest recruitment leaders in the UK, technological advancements make up a huge part of the graduates and young professionals job hunting. This digital workforce comes equipped with a new set of skills that have the power to make your business goals stretch even further afield.

Showcasing your company culture

Digital transformation isn’t simply about technology, it’s about a culture shift too. As the job market gets more and more competitive, it’s becoming more important than ever that your business provides more than just the 9-5. To attract the digital workforce, you could consider enhancing your company culture and brand itself, making your business a place where your potential digital workforce look forward to coming to work each day. A recent study found that almost three quarters of Generation Z’s digital workforce find the team they’re working with, and the environment they’re working within, most important when it comes to choosing their new workplace.

Helping your team to work together even while you’re employing new trends like flexible or remote working, digital communications tools like EVE make sure collaboration within your digital workforce is always easily achievable. If you’re interested in finding out more about EVE, take a look at our deep-dive into digital communications here.

Invest in the latest tech trends 

61% of the digital workforce agree that the quality of devices available to them make their day to day working life more productive. Whether it’s your digital communications or your data security you’re focusing on, investing in tech software that keeps your team ahead of the game will ensure you’re always riding the wave of the latest digital and technical trends.

Offering training opportunities 

We all know how difficult it can be to stay motivated when you’re working on a project you’re just not that passionate about. One way to make sure your digital workforce is always on the top of their game is to integrate regular training and learning opportunities into your employee packages. As well as sharpening your team’s skillsets, allowing you to stay on top of the latest trends, making training courses and knowledge readily available will help your whole team of digital workforce entrepreneurs stay motivated throughout their time with you.

This approach can be a great way of upskilling your current employees too. While the digital workforce is becoming more and more desirable, handing your team the tools they need to increase their digital awareness can only ever be a good thing.

Understand changing roles in your team 

When it comes to attracting new members of the digital workforce into your team, it’s important to understand the distinctions between the kinds of employees you’re hiring for to help drive forward your digital transformation. Digital pioneers have the ability to generate innovative ideas while the business and digital worlds develop, while digital transformers are the people you need to make sure these ideas come into fruition. Helping these groups work together makes sure your team can continue communicating even while their skills develop in different directions, and will help bring your digital workforce closer together.
What tools do you use to attract a digital workforce? Here at CIS, we’re committed to making sure you have the digital skills and solutions you need to keep your business moving forward. Give us a call to find out more.


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